what are you going to know

4- Day Jewelry Design Workshop

Day 1

PRESENTATION 
Introduction to High-End Jewelry – Its History in Society and The Meaning of it’s
Power and Timeless enchantment.
SHOWING
– What is the process of creating, developing, and finishing a High End Fine Jewelry Project and identifying the fitting Target Client Pool and Materials.
TECHNICAL
– How is a Project and its Presentation built step by step.
– What is the process of creating, developing, and finishing a High End Fine
-Discussion of all the different Stones and Materials.
TASK IN CLASS
Students choose a Project theme and their fitting inspirations of choice.
These will be confirmed, developed with them, and checked by me during class
A. TEACHING HEADPOINTS
How to choose a project theme headline and its fitting inspiration,
right materials and a Project Presentation from beginning to end

Day 2

PRESENTATION\ SHOWING

Examples of Pieces of Jewelry interpreted by certain themes, inspirations and mood boards
TECHNICAL

How to make initial sketches to show the client and craftsman in High-End Fine Jewelry, plus how to explain and present these. Additionally, how to write a Project Description for the theme and inspirations of the project to put at the beginning of the imagery and presentational Headboards.
TASKS IN CLASS
1st TASK
Make sketches of the Fine Jewelry according to theme and inspirations.
2nd TASK
Write product description

A. TEACHING HEADPOINTS
i. How to make an initial sketch of the pieces of Fine Jewelry according to your inspiration
ii. How to write the product description which is the hypnotic story of each project
 

Day 3

PRESENTATION
High-End Fine Jewelry- It’s detailed production and the history of its unique irreplaceable art and handcraftsmanship. How to follow the production with world-class artisans in the repertoire
SHOWING
Technical Drawing Examples. Step by step and the secrets of their making of
TECHNICAL
How are Drawings in the High-End Fine Jewelry Business constructed, drawn and made. What are the differences between a drawing for the craftsman and the presentational drawing for a client and their precise making. How to explain your technical drawing to the craftsman and follow up on the production
TASKS IN CLASS – WORKSHOP
1st TASK
Drawing a technical drawing for the craftsman
2nd TASK
Drawing and colouring a technical drawing for client A.
TEACHING HEAD POINTS
i. The outlines of High-End Fine Jewelry Technical Drawings
ii. How to make High-End Fine Jewelry Technical Drawing for the craftsman and the client.
iii. How to finalize the Headboards of the chosen Project

Day 4

PRESENTATION
Marketing and and identifying target clients and the right Brand Image, Business Plan and Marketing Strategy in the world and the sales of High End Fine Jewelry Business
SHOWING
How to present and talk about a project to the clients and investors.
TECHNICAL
Presenting your work at it’s best under any given circumstance. Having a coherent line of thought throughout your whole Collection and being able to identify the most important parts to be represented
TASK IN CLASS
1st TASK
Developing a Brand Image, Business Plan and Marketing Strategy for your Project

2nd TASK
Each student learns by talking about their work how to represent it during client and business presentations.

 

 

A. TEACHING HEAD POINTS
  1. How to Develop a Brand Image, Business Plan and Marketing Strategy
  2. How to present your work at its best using all the secrets of the Jewelry businesses 
  3. How to market, represent and sell your work to clients and investors